57% World Cup ticket buyers from China are women who want to see players up close

By Cao Siqi Source:Global Times Published: 2018/6/21 22:33:40

Although China failed to reach the World Cup finals in Russia, Chinese soccer fans' passion for the tournament appears to have not been affected, as they are expected to spend over 3 billion yuan ($461 million) in the host country.

Some 100,000 soccer fans from China will visit Russia for the World Cup, ranking third among all countries. Based on ticket purchases, consumption and travel services, Chinese tourists will spend over 3 billion yuan in Russia, according to the latest survey by Ctrip, China's leading online travel agency.

"There are about 20 flights to Russia from China every day and will bring 4,000 people to the country if all these flights are full. The average occupancy rate of flights to Russia's popular cities is over 90 percent. Chinese soccer fans and tourists have been become a major force in World Cup tourism," Xiao Yinyuan, Ctrip's outbound tourism manager, told the Global Times.

Figures from the agency show that nearly 5,000 people booked travel services during the World Cup, and is 10 times the figure of the 2014 World Cup in Brazil.

The travel agency said that from mid-June to July, the average price for group and independent tours is 14,000 yuan, 50 percent higher than for other months.

Chinese soccer fans have spent over 30,000 yuan per person on the travel agency's customized tour services, while die-hard fans, who prefer to watch better matches or get better seats, have spent over 50,000 yuan per person. 

The agency said package for the semifinals and finals cost nearly 180,000 yuan per person, and even at such a steep price, fans are battling over them. 

Based on the per capital expenses on travel products, the agency lists soccer fans from the 10 provinces who spent the most during the World Cup.

Guangdong and Hebei provinces ranked first and second, followed by Fujian Province, Guangxi Zhuang Autonomous Region and Beijing.

For example, soccer fans from Guangdong spent 20,462 yuan per person, while those from Xinjiang Uyghur Autonomous Region, which ranks last, spent 13,308 yuan per person. A fan from Fujian paid 850,000 yuan to watch one game.

Ctrip said the company was shocked to see so many female soccer fans in Russia, accounting for 57 percent of World Cup ticket buyers on their platform. But many of them admitted they are attending the World Cup to see the players up close.

On Monday, photos of members of the German national team dressed in Hugo Boss suits before the 2014 FIFA World Cup Brazil went viral on Sina Weibo despite their upset loss to Mexico.

Chinese companies have invested $835 million on advertising for the World Cup, double that of the US and far more than Russia, at about $64 million, according to data from media group Zenith, which focuses on market analysis.

Newspaper headline: Chinese fans splurge on World Cup


  • 第六届全国职工职业技能大赛启动 2019-04-20
  • 网友投诉不文明养犬行为 有关部门加强治理 2019-04-18
  • 父亲为监视孩子盗监控探头 不料IP未改反被“监控” 2019-04-08
  • “十八兄弟会”,横行乡里十几年……—qhchang的博客—强国博客—人民网 2019-03-31
  • 广州推出4006套公租房 记者实探6大盘 2019-03-31
  • 肖邦故里的冬日问候——钢琴家马雷克奏响新春祝福马雷克-布拉查 2019-03-25
  • 您访问的页面找不回来了 2019-03-13
  • 百姓故事:《纸飞机》:战火纷飞的年代里,永远不要忽视孩子的力量 2019-03-13
  • 吕梁:临县青塘“粽叶香”非遗艺术节开幕 乡土节目很吸睛 2019-03-08
  • 刘伯承之子刘蒙谈“立马太行的一代儒将” 2019-03-05
  • 江西省加强公租房租赁合同管理 公租房租赁期最长不超过5年 2019-03-04
  • 我们为什么不能做水而要做面团呢?水无形而面有形。 2019-03-03
  • 加快生态文明体制改革,建设美丽中国 2019-02-22
  • 哥大在读硕士马健瑞创业 为留学生做“专属保护”装备 2019-02-19
  • 规模化生产或为AI发展方向 2019-02-19
  • 336| 740| 353| 786| 660| 219| 570| 417| 974| 794| 990| 270| 936| 184| 600|